Privacy Policy

This Privacy Policy explains how Pizza Luce ("we," "us," "our," or "the Company") collects, uses, discloses, and safeguards your personal information when you visit our website pizzluce.click (the "Website"), place orders, interact with our services, or communicate with us in any way. Please read this policy carefully. By using our Website or services, you acknowledge that you have read and understood this Privacy Policy.

We are committed to protecting your privacy and handling your personal data in a transparent, secure, and lawful manner. This policy applies to all users located in the United States and is drafted in compliance with applicable federal and state privacy laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), the Children's Online Privacy Protection Act (COPPA), and the Federal Trade Commission Act (FTC Act).

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

1. Information We Collect

We collect various categories of personal information depending on how you interact with us. Below is a detailed breakdown of the types of data we may collect from you.

1.1 Personal Identification Information

When you create an account, place an order, sign up for our newsletter, make a reservation, or otherwise engage with our Website, we may collect the following personal identification information:

• Full name
• Email address
• Phone number
• Delivery and billing address
• Date of birth (where applicable, for age verification)
• Username and password (for registered accounts)
• Profile photo (if voluntarily provided)

1.2 Financial and Payment Information

When you place an order or make a payment through our Website, we collect limited financial information necessary to process your transaction. This may include:

• Credit or debit card details (processed securely through our third-party payment processors)
• Billing address
• Transaction history and order records
• Payment method type

Please note that we do not directly store full credit card numbers on our servers. Payment information is processed through encrypted, PCI-DSS-compliant payment gateways.

1.3 Order and Preference Information

As a food service provider, we collect information related to your orders and preferences to enhance your dining experience, including:

• Food and beverage preferences
• Order history and frequency
• Dietary restrictions and allergen information (where voluntarily provided)
• Special instructions and customization requests
• Loyalty program participation and reward points

1.4 Usage Data and Technical Information

We automatically collect certain technical and usage information when you visit our Website. This includes:

• IP address and approximate geographic location
• Browser type and version
• Operating system and device type
• Pages visited, time spent on each page, and navigation paths
• Referring URLs (websites that directed you to ours)
• Date and time of access
• Clickstream data and interaction events
• Search queries entered on our Website

1.5 Cookie and Tracking Data

Our Website uses cookies and similar tracking technologies (such as web beacons, pixel tags, and local storage) to enhance functionality, analyze usage, and deliver personalized content. For a full description of the cookies we use, please refer to Section 8 of this policy and our dedicated Cookie Policy available on our Website.

1.6 Communications Data

If you contact us via email, phone, social media, or through any contact form on our Website, we may collect and store:

• The content of your messages and inquiries
• Your contact details as provided in the communication
• Records of correspondence for quality assurance and compliance purposes
• Customer service interaction records

1.7 User-Generated Content

If you post reviews, ratings, comments, or photos on our Website or through connected social media platforms, we may collect and use that content in connection with our services and promotional activities, subject to applicable terms.

2. How We Use Your Information

We use the personal information we collect for specific, legitimate, and lawful purposes. The following describes how and why we process your data:

2.1 Service Provision and Order Fulfillment

The primary use of your personal data is to provide you with our food services. This includes:

• Processing and fulfilling your online food orders
• Coordinating delivery or pickup services
• Managing your account and profile
• Sending order confirmations, receipts, and status updates
• Responding to your customer service inquiries and complaints
• Facilitating loyalty programs and promotional offers you have opted into

2.2 Analytics and Website Improvement

We analyze usage data and behavioral patterns to continuously improve our Website, services, and overall customer experience. Specifically, we use data to:

• Understand how users navigate and interact with our Website
• Identify and fix technical issues and bugs
• Develop and test new features and functionalities
• Conduct internal research and business analytics
• Monitor Website performance and availability

2.3 Marketing and Communications

With your consent or as otherwise permitted by law, we may use your contact information and preferences to:

• Send you promotional emails, special offers, and newsletters about Pizza Luce
• Notify you about seasonal menu changes, new items, and limited-time deals
• Deliver targeted advertisements on our Website and third-party platforms
• Conduct customer satisfaction surveys and feedback requests
• Personalize marketing content based on your order history and preferences

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any email we send or by contacting us at [email protected].

2.4 Legal Compliance and Safety

We may process your personal data as necessary to:

• Comply with applicable federal and state laws and regulations
• Respond to lawful requests from government authorities or law enforcement
• Detect, investigate, and prevent fraudulent, unauthorized, or illegal activities
• Protect the rights, property, and safety of our customers, employees, and the public
• Enforce our Terms of Service and other legal agreements

3. Sharing Your Information with Third Parties

We do not sell your personal information to third parties for monetary compensation. However, we may share your information with trusted partners and service providers under specific circumstances as described below.

3.1 Service Providers and Business Partners

We engage carefully vetted third-party service providers who assist us in operating our Website and delivering our services. These may include:

• Payment Processors: To securely process credit and debit card transactions
• Delivery Partners: To coordinate and fulfill food delivery services
• Cloud Hosting Providers: To store and manage Website data and infrastructure
• Email and SMS Marketing Platforms: To send communications on our behalf
• Analytics Providers: Such as Google Analytics, to analyze Website traffic and user behavior
• Customer Support Software: To manage and respond to customer inquiries efficiently

All third-party service providers are contractually obligated to handle your personal data in accordance with applicable laws and our privacy standards. They are permitted to use your information only for the purposes we specify and not for their own marketing or commercial purposes.

3.2 Legal Obligations and Law Enforcement

We may disclose your personal information if required to do so by law or in good-faith belief that such disclosure is necessary to:

• Comply with a legal obligation, court order, or governmental request
• Protect and defend our legal rights or property
• Prevent or investigate potential wrongdoing in connection with our services
• Protect the personal safety of users of our services or the public

3.3 Business Transfers

In the event of a merger, acquisition, asset sale, corporate restructuring, or bankruptcy proceeding, your personal information may be transferred as part of the business assets. We will notify you via email and/or a prominent notice on our Website prior to your data being transferred or becoming subject to a different privacy policy.

3.4 Advertising Networks

We may share certain non-personally identifiable data (such as browsing behavior and demographic information derived from cookies) with advertising networks and social media platforms for the purpose of serving you targeted advertisements. You may opt out of interest-based advertising through the Digital Advertising Alliance at www.aboutads.info.

3.5 California "Shine the Light" and CCPA Disclosures

Under California Civil Code Section 1798.83 ("Shine the Light" law), California residents may request information regarding the disclosure of their personal information to third parties for direct marketing purposes. Additionally, under the CCPA and CPRA, California residents have specific rights regarding the sale and sharing of their personal information, as described in Section 7 of this policy.

4. Data Security

Protecting your personal information is of paramount importance to us. We implement a range of technical, administrative, and physical security measures designed to protect your data from unauthorized access, disclosure, alteration, and destruction.

4.1 Technical Safeguards

• Industry-standard SSL/TLS encryption for all data transmitted between your browser and our servers
• Secure Socket Layer (SSL) certificates to authenticate our Website's identity
• Encrypted storage of sensitive personal and payment data
• Regular security audits, vulnerability scans, and penetration testing
• Firewalls and intrusion detection systems to monitor for unauthorized access attempts
• Multi-factor authentication for administrative access to our systems

4.2 Administrative Safeguards

• Strict internal access controls limiting employee access to personal data on a need-to-know basis
• Regular staff training on data privacy and security best practices
• Documented data handling procedures and internal privacy policies
• Background checks for employees who handle sensitive personal information

4.3 Physical Safeguards

• Secure, access-controlled server facilities managed by reputable cloud providers
• Physical security measures at our business locations to prevent unauthorized access to records

4.4 Limitations of Security

While we take reasonable and appropriate steps to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security. In the event of a data breach that poses a risk to your rights and freedoms, we will notify affected individuals and relevant authorities in accordance with applicable law, including the requirements of the California Consumer Privacy Act and relevant FTC guidelines.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The following general retention periods apply:

When your personal data is no longer needed for its original purpose and no legal retention obligation applies, we will securely delete, anonymize, or destroy it in accordance with our internal data disposal procedures.

6. Your Privacy Rights

Depending on your location within the United States, you may have certain rights regarding your personal information. We are committed to honoring these rights and making them easy to exercise.

6.1 Rights Available to All Users

• Right to Access: You have the right to request a copy of the personal information we hold about you.
• Right to Correction: You may request that we correct any inaccurate or incomplete personal information.
• Right to Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
• Right to Opt Out of Marketing: You may opt out of receiving promotional communications at any time.

6.2 Additional Rights for California Residents (CCPA/CPRA)

If you are a resident of California, you have the following additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: The right to know what personal information we collect, use, disclose, and sell or share about you, including the right to request specific pieces of information.
• Right to Delete: The right to request deletion of your personal information we have collected, subject to certain exceptions.
• Right to Correct: The right to request correction of inaccurate personal information maintained about you.
• Right to Opt Out of Sale or Sharing: The right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising.
• Right to Limit Use of Sensitive Personal Information: The right to limit our use and disclosure of sensitive personal information to specific permitted purposes.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you goods or services, charge different prices, or provide a different level of service because you exercised your privacy rights.
• Right to Data Portability: The right to receive your personal information in a portable, readily usable format.

6.3 How to Exercise Your Rights

To exercise any of the rights described above, please submit a verifiable request to us by:

• Email: [email protected]

We will respond to your request within 45 days of receipt. If we require additional time, we will notify you of the extension and the reason for the delay. We may need to verify your identity before processing your request to protect your privacy and security. If you submit a request through an authorized agent, we may require proof of authorization.

You may make a verifiable consumer request no more than twice within a 12-month period for data access or data portability requests.

7. Cookie Usage

Our Website uses cookies and similar tracking technologies to provide you with a better browsing experience, analyze Website traffic, and deliver relevant advertisements. Below is a brief overview of the cookies we use.

7.1 Types of Cookies We Use

7.2 Managing Your Cookie Preferences

You can manage and control your cookie preferences through your browser settings or our cookie consent tool available on our Website. Please note that disabling certain cookies may affect the functionality of our Website and your ability to place orders or use account features. For more detailed information about the cookies we use, their purposes, and how to opt out, please review our full Cookie Policy available on our Website.

8. Children's Privacy

Our Website and services are intended for use by individuals who are 18 years of age or older. We do not knowingly collect, solicit, or process personal information from individuals under the age of 18.

In accordance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under the age of 13 without verifiable parental consent. If we become aware that we have inadvertently collected personal data from a child under the age of 13, we will take immediate steps to delete such information from our records.

If you are a parent or legal guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected], and we will promptly investigate and address the matter.

We encourage parents and guardians to monitor and supervise their children's online activity and to educate them about safe internet practices.

9. International Data Transfers

Pizza Luce is based in the United States and our services are primarily directed at users located within the United States. Your personal information is collected, stored, and processed primarily on servers located within the United States.

If you are accessing our Website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. The data protection laws in these countries may differ from those in your home country and may not provide the same level of protection.

By using our Website and services from outside the United States, you acknowledge and consent to the transfer of your personal information to the United States and other jurisdictions as described in this Privacy Policy. We take appropriate safeguards to ensure that such transfers comply with applicable legal requirements and that your data receives adequate protection.

If you have questions or concerns about international data transfers, please contact us at [email protected].

10. Third-Party Websites and Links

Our Website may contain links to third-party websites, social media platforms, and external services that are not operated or controlled by Pizza Luce. This Privacy Policy does not apply to those third-party websites. We are not responsible for the privacy practices or content of any third-party sites. We strongly encourage you to review the privacy policies of any third-party websites you visit.

Third-party platforms we may link to include, but are not limited to, social media networks (such as Facebook, Instagram, and Twitter/X), payment processors, and delivery platforms. Any information you provide directly to these third parties is governed solely by their own privacy policies.

11. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not wish to have your online activity tracked. Our Website currently does not respond to browser DNT signals. However, you may use the cookie management tools described in Section 8 to control certain forms of tracking on our Website.

We will continue to monitor developments in DNT standards and may update our practices accordingly as the technology and legal landscape evolves.

12. Changes to This Privacy Policy

We reserve the right to update, modify, or revise this Privacy Policy at any time to reflect changes in our practices, legal obligations, or operational requirements. When we make changes, we will:

• Update the "Last Updated" date at the top of this page
• Post the updated policy on our Website at pizzluce.click
• Send an email notification to registered users if the changes are material and significantly affect your rights

Your continued use of our Website and services following the posting of a revised Privacy Policy constitutes your acceptance of the updated terms. We encourage you to review this policy periodically to stay informed about how we protect your information.

13. How to File a Privacy Complaint

If you have concerns about how we handle your personal information and feel that we have not adequately addressed your complaint, you have the right to file a complaint with the appropriate regulatory authority.

13.1 Contact Us First

We encourage you to contact us directly in the first instance so that we can attempt to resolve your concern promptly and effectively:

• Email: [email protected]
• Website: pizzluce.click

We will acknowledge your complaint within 5 business days and work to resolve it within 30 business days.

13.2 Filing a Complaint with a Regulatory Authority

If you are not satisfied with our response, or if you believe your privacy rights have been violated, you may file a complaint with the relevant U.S. regulatory authority:

14. Contact Information for Privacy Inquiries

For any questions, requests, concerns, or complaints related to this Privacy Policy or your personal data, please do not hesitate to reach out to us. We are dedicated to addressing your privacy concerns promptly and transparently.