Cookie Policy

Last Updated: March 28, 2026

1. Introduction

Welcome to Pizza Luce. We are committed to being transparent about the technologies we use on our website, pizzluce.click. This Cookie Policy explains what cookies are, how we use them, what types of cookies we deploy, and how you can control or disable them on your device.

This policy should be read alongside our Privacy Policy and Terms of Service, which provide additional information about how we collect, use, and protect your personal data. By accessing or using our website, you acknowledge that you have read, understood, and agree to our use of cookies as described herein. If you do not agree with our use of cookies, you should adjust your browser settings accordingly or refrain from using our website.

Pizza Luce is a food business operating in the United States. Our website is subject to applicable United States federal and state laws, including but not limited to the Federal Trade Commission Act (FTC Act) and, where applicable, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for users based in California.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work efficiently, to improve user experience, and to provide reporting information.

Cookies set by the website owner — in this case, Pizza Luce — are called first-party cookies. Cookies set by parties other than the website owner are called third-party cookies. Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics. The parties that set these third-party cookies can recognize your computer or device both when it visits the website in question and also when it visits certain other websites.

Cookies can be stored for varying lengths of time on your browser or device. Session cookies are temporary cookies that are erased when you close your browser. Persistent cookies remain on your device for a set period of time or until you delete them manually. Each time you visit a website, the browser sends these cookies back to the web server, which allows the website to recognize your device and remember your preferences.

In addition to cookies, we may use similar tracking technologies such as web beacons (also known as clear GIFs or pixel tags), local storage, and scripts. These technologies work in a similar way to cookies and are used to track your activity on our website and help us deliver a better, more personalized experience.

3. Why Do We Use Cookies?

Pizza Luce uses cookies for a variety of reasons that are detailed below. Unfortunately, in most cases, there are no industry-standard options for disabling cookies without completely disabling the functionality and features they provide to your browsing experience. It is recommended that you leave all cookies on if you are not sure whether you need them or not, as they may be used to provide a service that you rely on, such as placing an online food order.

We use cookies to:

  • Ensure that our website functions properly and securely.
  • Remember your preferences and settings so you do not have to re-enter them every time you visit.
  • Analyze how our website is used so we can improve its content, layout, and functionality.
  • Deliver relevant advertising to you both on and off our website.
  • Measure the effectiveness of our marketing and advertising campaigns.
  • Enable social media features and integrations.
  • Prevent fraudulent activity and improve the security of our website.

4. Types of Cookies We Use

4.1 Essential / Strictly Necessary Cookies

These cookies are absolutely necessary for the website to function correctly. They enable core functionality such as security, network management, session management, and accessibility. Without these cookies, services you have asked for — such as browsing our menu or placing an online order — cannot be provided. These cookies do not collect any information about you that could be used for marketing or remembering where you have been on the internet.

Because these cookies are strictly necessary to deliver our website to you, we do not require your consent to place them. However, you can block or delete them by changing your browser settings as described in Section 6 of this policy.

4.2 Analytics / Performance Cookies

Analytics cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. These cookies are typically provided by third-party analytics services such as Google Analytics.

If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance effectively.

4.3 Functional Cookies

Functional cookies enable a website to remember information that changes the way the website behaves or looks, such as your preferred language, your location region, or your preferred layout. These cookies provide enhanced, more personal features and may be set by us or by third-party providers whose services we have added to our website pages.

The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

4.4 Advertising / Targeting Cookies

Advertising cookies are used to make advertising messages more relevant to you and your interests. They perform functions like preventing the same advertisement from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests. These cookies are placed by advertising networks with the website operator's permission. They remember that you have visited a website and this information may be shared with other organizations, such as advertisers.

These cookies are often linked to site functionality provided by the third-party organization. If you disable these cookies, you may still see advertisements, but they will be less relevant to your interests.

5. Specific Cookies We Use

The following table provides detailed information about the specific cookies that Pizza Luce uses on the website pizzluce.click:

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the website. Used to distinguish users and track sessions across pages. Analytics 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the website. Stores and updates a unique value for each page visited. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate, limiting the collection of data on high-traffic sites. Helps manage the rate of page view requests sent to Google Analytics servers. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Stores and tracks conversions from Google Ads campaigns. Advertising 3 months
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. Identifies browsers for the purposes of providing advertising and site analytics. Advertising 3 months
PHPSESSID pizzluce.click Preserves user session state across page requests. Essential for maintaining your session while browsing our website, including holding items in your online order cart. Essential Session
cookie_consent pizzluce.click Stores the user's cookie consent preferences to ensure that the consent banner is not repeatedly displayed to the same user. Essential 1 year
user_preferences pizzluce.click Remembers user preferences such as selected location, preferred menu view, and other site settings to personalize the browsing experience. Functional 6 months
cart_session pizzluce.click Maintains the contents of your online food ordering cart between pages and across short periods of inactivity, enabling you to continue your order without losing selected items. Essential Session / 24 hours
_gac_UA-XXXXXXX Google Analytics / Ads Contains campaign-related information for the user. If you have linked your Google Analytics and Google Ads accounts, this cookie is read to associate conversions with ad campaigns. Advertising / Analytics 90 days

Note: The above table may not be exhaustive. Third-party service providers may update or add cookies at any time. We will endeavor to keep this list as current as possible.

6. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. You can exercise your cookie preferences by adjusting the settings in your web browser. Please note that if you choose to block or delete cookies, some features of our website may not function as intended, and your overall user experience may be affected.

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can typically find these settings in the "Options," "Settings," or "Preferences" menu of your browser. The following links provide instructions for managing cookies in commonly used browsers:

For other browsers, please consult the documentation provided by your browser's developer or manufacturer. On mobile devices, cookie management settings are typically found within the settings menu of your mobile browser application.

6.2 Opt-Out Tools for Third-Party Advertising Cookies

In addition to browser-level controls, several third-party advertising and analytics providers offer their own opt-out mechanisms. You can use the following tools to opt out of specific third-party cookies:

7. Impact of Disabling Cookies

While you have the right to disable or restrict cookies at any time, please be aware that doing so may have a significant impact on the functionality and features available to you on our website. Below is a summary of the potential impacts depending on the types of cookies you disable:

Cookie Type Impact of Disabling
Essential Cookies Core website features will not function correctly. You may be unable to place online food orders, maintain your shopping cart, or log into your account. The website may become unstable or inaccessible.
Analytics Cookies We will be unable to track how our website is used. This limits our ability to identify problems, improve our content, and enhance user experience. There is no direct impact on your ability to use the website.
Functional Cookies Your preferences and settings will not be saved between visits. You may need to re-enter your location, preferred language settings, or other preferences each time you visit our website.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests and browsing history. You may also see the same advertisements more frequently.

8. Your Privacy Rights Under US Law

As a food business operating in the United States, Pizza Luce is committed to complying with applicable federal and state privacy laws. The following rights may apply to you depending on your state of residence:

8.1 California Residents (CCPA / CPRA)

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) regarding your personal information, including data collected through cookies. These rights include:

  • Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you through cookies and other tracking technologies.
  • Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions.
  • Right to Opt-Out of Sale or Sharing: Under the CPRA, you have the right to opt out of the sale or sharing of your personal information, including data collected via advertising cookies. You may exercise this right by using the opt-out tools listed in Section 6.2 of this policy or by contacting us directly.
  • Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information collected about you.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

To exercise your California privacy rights, please contact us using the contact information provided in Section 10 of this policy.

8.2 FTC Act Compliance

Pizza Luce is also committed to compliance with the Federal Trade Commission Act (FTC Act), which prohibits unfair or deceptive acts or practices in commerce. We are transparent about our use of cookies and tracking technologies in accordance with the FTC's guidelines on digital advertising and online privacy. We do not engage in deceptive data collection practices and provide clear mechanisms for users to opt out of non-essential data collection.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law, or for other operational, legal, or regulatory reasons. When we update this Cookie Policy, we will revise the "Last Updated" date at the top of this page.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of the updated policy. If the changes are significant, we may provide a more prominent notice, such as a banner on our website or an email notification.

10. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us using the details below. We are committed to addressing your inquiries promptly and transparently.

Pizza Luce — Contact Information